╨Я╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╨╡ ╤Б╤Б╤Л╨╗╨║╨╕ ╨┤╨╗╤П ╨╝╨░╨╗╨╛╨│╨╛ ╨▒╨╕╨╖╨╜╨╡╤Б╨░: ╤З╤В╨╛ ╨▓╤Л ╨┤╨╛╨╗╨╢╨╜╤Л ╨╖╨╜╨░╤В╤М

• ╨Я╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╨╡ ╤Б╤Б╤Л╨╗╨║╨╕ ╨┤╨╛╤Б╤В╨░╤В╨╛╤З╨╜╨╛ ╤Г╨╜╨╕╨▓╨╡╤А╤Б╨░╨╗╤М╨╜╤Л, ╤З╤В╨╛╨▒╤Л ╨╕╤Е ╨╝╨╛╨│╨╗╨╕ ╨╕╤Б╨┐╨╛╨╗╤М╨╖╨╛╨▓╨░╤В╤М ╨║╤А╤Г╨┐╨╜╤Л╨╡ ╨║╨╛╨╝╨┐╨░╨╜╨╕╨╕, ╤В╨░╨║╨╕╨╡ ╨║╨░╨║ Amazon, ╨░ ╤В╨░╨║╨╢╨╡ ╨╜╨╡╨▒╨╛╨╗╤М╤И╨╕╨╡ ╨╝╨░╨│╨░╨╖╨╕╨╜╤Л ╨┤╨╗╤П ╨╝╨░╨╝ ╨╕ ╨┐╨░╨┐.
• ╨н╤В╨╕ ╤Б╤Б╤Л╨╗╨║╨╕ ╤А╨░╨▒╨╛╤В╨░╤О╤В ╨┐╤Г╤В╨╡╨╝ ╨╛╨▒╨╝╨╡╨╜╨░ ╨║╨╛╨╜╤В╨╡╨╜╤В╨╛╨╝ ╤Б ╨▓╨╗╨╕╤П╤В╨╡╨╗╤М╨╜╤Л╨╝╨╕ ╨╗╨╕╤Ж╨░╨╝╨╕ ╨╕ ╨╕╨╖╨┤╨░╤В╨╡╨╗╤П╨╝╨╕, ╤Г ╨║╨╛╤В╨╛╤А╤Л╤Е ╨╡╤Б╤В╤М ╤Д╨╕╨╜╨░╨╜╤Б╨╛╨▓╤Л╨╣ ╤Б╤В╨╕╨╝╤Г╨╗ ╨┤╨╗╤П ╨┐╤А╨╛╨┤╨▓╨╕╨╢╨╡╨╜╨╕╤П ╨┐╤А╨╛╨┤╤Г╨║╤В╨╛╨▓ ╨╕ ╤Г╤Б╨╗╤Г╨│.
• ╨в╨░╨║╨╕╨╡ ╤Б╤В╤А╨░╤В╨╡╨│╨╕╨╕ ╨╝╨╛╨│╤Г╤В ╨▒╤Л╤В╤М ╤Н╨║╨╛╨╜╨╛╨╝╨╕╤З╨╡╤Б╨║╨╕ ╤Н╤Д╤Д╨╡╨║╤В╨╕╨▓╨╜╤Л╨╝╨╕, ╨╜╨╛ ╨▓╤Б╨╡ ╨╢╨╡ ╤В╤А╨╡╨▒╤Г╤О╤В ╨░╨║╤В╨╕╨▓╨╜╨╛╨│╨╛ ╤Г╨┐╤А╨░╨▓╨╗╨╡╨╜╨╕╤П ╨┤╨╗╤П ╤А╨╛╤Б╤В╨░.
• ╨н╤В╨░ ╤Б╤В╨░╤В╤М╤П ╨┤╨╗╤П ╨▓╨╗╨░╨┤╨╡╨╗╤М╤Ж╤Л ╨╝╨░╨╗╨╛╨│╨╛ ╨▒╨╕╨╖╨╜╨╡╤Б╨░ ╨╕ ╤А╤Г╨║╨╛╨▓╨╛╨┤╨╕╤В╨╡╨╗╨╕, ╨║╨╛╤В╨╛╤А╤Л╨╡ ╤Е╨╛╤В╤П╤В ╤Г╨╖╨╜╨░╤В╤М ╨▒╨╛╨╗╤М╤И╨╡ ╨╛ ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╤Е ╨┐╤А╨╛╨│╤А╨░╨╝╨╝╨░╤Е.

╨Х╤Б╨╗╨╕ ╨▓╤Л ╨┐╤А╨╛╨▓╨╛╨┤╨╕╤В╨╡ ╨╝╨╜╨╛╨│╨╛ ╨▓╤А╨╡╨╝╨╡╨╜╨╕ ╨▓ ╤Б╨╛╤Ж╨╕╨░╨╗╤М╨╜╤Л╤Е ╤Б╨╡╤В╤П╤Е, ╨╛╤Б╨╛╨▒╨╡╨╜╨╜╨╛ ╨▓ Instagram, ╨▓╤Л, ╤Б╨║╨╛╤А╨╡╨╡ ╨▓╤Б╨╡╨│╨╛, ╨▓╨╕╨┤╨╡╨╗╨╕ ╨╕╨╗╨╕ ╨┤╨░╨╢╨╡ ╤Б╨╛╨▓╨╡╤А╤И╨░╨╗╨╕ ╨┐╨╛╨║╤Г╨┐╨║╨╕ ╨┐╨╛ ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╛╨╣ ╤Б╤Б╤Л╨╗╨║╨╡. ╨Ъ╨╛╨│╨┤╨░ ╨▓╨╗╨╕╤П╤В╨╡╨╗╤М╨╜╤Л╨╣ ╤З╨╡╨╗╨╛╨▓╨╡╨║ ╨│╨╛╨▓╨╛╤А╨╕╤В ╨╛ ╨┐╤А╨╛╨┤╤Г╨║╤В╨╡ ╨╕ ╨│╨╛╨▓╨╛╤А╨╕╤В ┬л╨┐╤А╨╛╨▓╨╡╨┤╨╕╤В╨╡ ╨▓╨▓╨╡╤А╤Е, ╤З╤В╨╛╨▒╤Л ╤Г╨▓╨╕╨┤╨╡╤В╤М ╤Б╤Б╤Л╨╗╨║╤Г┬╗, ╨╛╨╜ ╨╕╨╝╨╡╨╡╤В ╨▓ ╨▓╨╕╨┤╤Г ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╤Г╤О ╤Б╤Б╤Л╨╗╨║╤Г. ╨Ъ╨╛╨│╨┤╨░ ╨▓╤Л ╨╜╨░╨╢╨╕╨╝╨░╨╡╤В╨╡ ╨╜╨░ ╨╜╨╡╨╡ ╨╕ ╨┐╨╛╨║╤Г╨┐╨░╨╡╤В╨╡ ╨┐╤А╨╛╨┤╤Г╨║╤В, ╨▓╨╗╨╕╤П╤В╨╡╨╗╤М╨╜╤Л╨╣ ╤З╨╡╨╗╨╛╨▓╨╡╨║ ╨┐╨╛╨╗╤Г╤З╨░╨╡╤В ╨▓╨╛╨╖╨▓╤А╨░╤В. ╨Ю╨▒╤Л╤З╨╜╨╛ ╤Н╤В╨╛ ╨▓╨╖╨░╨╕╨╝╨╛╨▓╤Л╨│╨╛╨┤╨╜╤Л╨╡ ╨╛╤В╨╜╨╛╤И╨╡╨╜╨╕╤П, ╨┐╨╛╤В╨╛╨╝╤Г ╤З╤В╨╛ ╨║╨╛╨╝╨┐╨░╨╜╨╕╤П ╨┐╨╛╨╗╤Г╤З╨░╨╡╤В ╨▒╨╛╨╗╤М╤И╨╡ ╤В╤А╨░╤Д╨╕╨║╨░ ╨╕ ╨║╨╗╨╕╨╡╨╜╤В╨╛╨▓, ╨░ ╨▓╨╗╨╕╤П╤В╨╡╨╗╤М╨╜╤Л╨╣ ╤З╨╡╨╗╨╛╨▓╨╡╨║ ╨┐╨╛╨╗╤Г╤З╨░╨╡╤В ╤З╨░╤Б╤В╤М ╤Н╤В╨╕╤Е ╨┐╤А╨╛╨┤╨░╨╢. ╨н╤В╨╛ ╨╛╤В╨╗╨╕╤З╨╜╤Л╨╣ ╤Б╨┐╨╛╤Б╨╛╨▒ ╨╖╨░╤А╨░╨▒╨╛╤В╨░╤В╤М ╨┤╨╡╨╜╤М╨│╨╕ ╨┤╨╗╤П ╨▒╨╗╨╛╨│╨│╨╡╤А╨╛╨▓ ╨╕ ╨▓╨╗╨╕╤П╤В╨╡╨╗╤М╨╜╤Л╤Е ╨╗╨╕╤Ж ╨▓ Instagram.

╨Т ╤В╨╛ ╨▓╤А╨╡╨╝╤П ╨║╨░╨║ ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╨╡ ╤Б╤Б╤Л╨╗╨║╨╕ ╨╝╨╛╨│╤Г╤В ╨▒╤Л╤В╤М ╨╜╨╡╨┤╨╛╤А╨╛╨│╨╕╨╝ ╤Б╨┐╨╛╤Б╨╛╨▒╨╛╨╝ ╨┤╨╗╤П ╨║╨╛╨╝╨┐╨░╨╜╨╕╨╣ ╨┐╤А╨╡╨┤╤Б╤В╨░╨▓╨╕╤В╤М ╤Б╨▓╨╛╨╕ ╨┐╤А╨╛╨┤╤Г╨║╤В╤Л ╨╜╨╛╨▓╨╛╨╣ ╤Ж╨╡╨╜╨╜╨╛╨╣ ╨░╤Г╨┤╨╕╤В╨╛╤А╨╕╨╕, ╤А╨░╨╖╤А╨░╨▒╨╛╤В╨║╨░ ╤Н╤Д╤Д╨╡╨║╤В╨╕╨▓╨╜╨╛╨╣ ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╛╨╣ ╨┐╤А╨╛╨│╤А╨░╨╝╨╝╤Л ╤В╤А╨╡╨▒╤Г╨╡╤В ╨▓╤А╨╡╨╝╨╡╨╜╨╕ ╨╕ ╤Г╤Б╨╕╨╗╨╕╨╣. ╨в╨░╨║ ╤З╤В╨╛ ╨╢╨╡ ╨╝╨░╨╗╤Л╨╣ ╨▒╨╕╨╖╨╜╨╡╤Б ╨┤╨╛╨╗╨╢╨╡╨╜ ╨╖╨╜╨░╤В╤М ╨╛ ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╤Е ╨┐╤А╨╛╨│╤А╨░╨╝╨╝╨░╤Е? ╨н╨║╤Б╨┐╨╡╤А╤В╤Л ╨╛╤В╤А╨░╤Б╨╗╨╕ ╨┤╨░╨╗╨╕ ╤Б╨▓╨╛╨╕ ╤Б╨╛╨▓╨╡╤В╤Л Business News Daily.

╨з╤В╨╛ ╤В╨░╨║╨╛╨╡ ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨░╤П ╤Б╤Б╤Л╨╗╨║╨░?

╨Я╨░╤А╤В╨╜╨╡╤А╤Б╨║╨░╤П ╤Б╤Б╤Л╨╗╨║╨░ тАФ ╤Н╤В╨╛ URL-╨░╨┤╤А╨╡╤Б, ╨║╨╛╤В╨╛╤А╤Л╨╣ ╨╕╨╖╨┤╨░╤В╨╡╨╗╤М (╨┐╨░╤А╤В╨╜╨╡╤А) ╨╕╤Б╨┐╨╛╨╗╤М╨╖╤Г╨╡╤В ╨┤╨╗╤П ╨╛╤В╨┐╤А╨░╨▓╨║╨╕ ╤В╤А╨░╤Д╨╕╨║╨░ ╨╜╨░ ╨▓╨╡╨▒-╤Б╨░╨╣╤В ╨┐╤А╨╛╨┤╨░╨▓╤Ж╨░. ╨Я╨╛ ╤Б╨╗╨╛╨▓╨░╨╝ ╨Р╨╝╨╕╤В╨░ ╨Ъ╨╡╤А╨░, ╤А╤Г╨║╨╛╨▓╨╛╨┤╨╕╤В╨╡╨╗╤П ╨╛╤В╨┤╨╡╨╗╨░ ╨╝╨░╤А╨║╨╡╤В╨╕╨╜╨│╨░ Gen 3 Marketing, ╨░╤Д╤Д╨╕╨╗╨╕╤А╨╛╨▓╨░╨╜╨╜╨╛╨╡ ╨╗╨╕╤Ж╨╛ тАФ ╤Н╤В╨╛ ╨▓╨╡╨▒-╨╕╨╖╨┤╨░╤В╨╡╨╗╤М, ╨║╨╛╤В╨╛╤А╤Л╨╣ ╨╜╨░╨┐╤А╨░╨▓╨╗╤П╨╡╤В ╤В╤А╨░╤Д╨╕╨║ ╨▓ ╨╕╨╜╤В╨╡╤А╨╜╨╡╤В-╨╝╨░╨│╨░╨╖╨╕╨╜ ╨▓ ╨╛╨▒╨╝╨╡╨╜ ╨╜╨░ ╨║╨╛╨╝╨╕╤Б╤Б╨╕╤О ╤Б ╨║╨░╨╢╨┤╨╛╨╣ ╨┐╤А╨╛╨┤╨░╨╢╨╕.

╨н╤В╨╕ ╨╛╤В╤Б╨╗╨╡╨╢╨╕╨▓╨░╨╡╨╝╤Л╨╡ ╤Б╤Б╤Л╨╗╨║╨╕ ╨┐╨╛╨╖╨▓╨╛╨╗╤П╤О╤В ╨▒╤А╨╡╨╜╨┤╨░╨╝ ╨▓╨╕╨┤╨╡╤В╤М, ╨║╨░╨║╨╕╨╡ ╨┐╨░╤А╤В╨╜╨╡╤А╤Л-╨╕╨╖╨┤╨░╤В╨╡╨╗╨╕ ╨╜╨░╨┐╤А╨░╨▓╨╗╤П╤О╤В ╨┐╨╛╤В╤А╨╡╨▒╨╕╤В╨╡╨╗╤М╤Б╨║╨╕╨╣ ╤В╤А╨░╤Д╨╕╨║ ╨╕ ╨┐╤А╨╛╨┤╨░╨╢╨╕ ╨╛╨▒╤А╨░╤В╨╜╨╛ ╨╜╨░ ╤Б╨╛╨▒╤Б╤В╨▓╨╡╨╜╨╜╤Л╨╣ ╤Б╨░╨╣╤В ╤Н╨╗╨╡╨║╤В╤А╨╛╨╜╨╜╨╛╨╣ ╨║╨╛╨╝╨╝╨╡╤А╤Ж╨╕╨╕ ╨▒╤А╨╡╨╜╨┤╨░, ╤Б╨║╨░╨╖╨░╨╗ ╨Ф╤Н╨╜╨╜╨╕ ╨Ъ╤Г╤А╨╕╨░╨╜╨╛╤Б, ╤А╤Г╨║╨╛╨▓╨╛╨┤╨╕╤В╨╡╨╗╤М ╨╛╤В╨┤╨╡╨╗╨░ ╤А╨╡╨║╨╗╨░╨╝╤Л ╤Б╤В╤А╨░╤В╨╡╨│╨╕╤З╨╡╤Б╨║╨╛╨│╨╛ ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╤В╨▓╨░ ╤Б ╨╛╨╜╨╗╨░╨╣╨╜-╤А╤Л╨╜╨║╨╛╨╝ eBay.

┬л╨Я╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╨╣ ╨╝╨░╤А╨║╨╡╤В╨╕╨╜╨│ тАФ ╤Н╤В╨╛ ╨╜╨╡╨▓╨╡╤А╨╛╤П╤В╨╜╨╛ ╤Н╤Д╤Д╨╡╨║╤В╨╕╨▓╨╜╤Л╨╣ ╨╝╨░╤А╨║╨╡╤В╨╕╨╜╨│╨╛╨▓╤Л╨╣ ╨║╨░╨╜╨░╨╗, ╨║╨╛╤В╨╛╤А╤Л╨╣ ╨┐╨╛╨╖╨▓╨╛╨╗╤П╨╡╤В ╨┐╤А╨╡╨┤╨┐╤А╨╕╤П╤В╨╕╤П╨╝, ╨▓ ╤В╨╛╨╝ ╤З╨╕╤Б╨╗╨╡ ╨╝╨░╨╗╤Л╨╝, ╨╕╤Б╨┐╨╛╨╗╤М╨╖╨╛╨▓╨░╤В╤М ╨░╤Д╤Д╨╕╨╗╨╕╤А╨╛╨▓╨░╨╜╨╜╤Л╤Е ╨╗╨╕╤Ж ╨┤╨╗╤П ╨╛╤Е╨▓╨░╤В╨░ ╨╕ ╨┐╤А╨╕╨▓╨╗╨╡╤З╨╡╨╜╨╕╤П ╨┐╨╛╨║╤Г╨┐╨░╤В╨╡╨╗╨╡╨╣ ╨╜╨░ ╤А╤Л╨╜╨║╨╡ (╤Б) ╨▒╤А╨╡╨╜╨┤╨╛╨╝, ╤Б ╨║╨╛╤В╨╛╤А╤Л╨╝ (╨╛╨╜╨╕) ╨╕╨╜╨░╤З╨╡ ╨╜╨╡ ╨╝╨╛╨│╤Г╤В ╨▒╤Л╤В╤М ╤Б╨▓╤П╨╖╨░╨╜╤Л┬╗, тАФ ╤Б╨║╨░╨╖╨░╨╗ ╨Ъ╤Г╤А╨╕╨░╨╜╨╛╤Б.

╨Ъ╨╡╤А╨░ ╨╛╤В╨╝╨╡╤В╨╕╨╗, ╤З╤В╨╛ ╨┤╨╗╤П ╤А╨╕╤В╨╡╨╣╨╗╨╡╤А╨░ ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╨╣ ╨┤╨╛╤Е╨╛╨┤ ╨╝╨╛╨╢╨╡╤В ╤Б╨╛╤Б╤В╨░╨▓╨╗╤П╤В╤М ╨╛╤В 10 ╨┤╨╛ 20 ╨┐╤А╨╛╤Ж╨╡╨╜╤В╨╛╨▓ ╨╛╨╜╨╗╨░╨╣╨╜-╨┤╨╛╤Е╨╛╨┤╨░. (╨з╨╕╤В╨░╤В╤М ╤Б╨╛╨╛╤В╨▓╨╡╤В╤Б╤В╨▓╤Г╤О╤Й╤Г╤О ╤Б╤В╨░╤В╤М╤О: Amazon Business: ╤З╤В╨╛ ╤Н╤В╨╛ ╤В╨░╨║╨╛╨╡ ╨╕ ╨║╨░╨║ ╤Н╤В╨╛ ╨╝╨╛╨╢╨╡╤В ╨┐╤А╨╕╨╜╨╡╤Б╤В╨╕ ╨┐╨╛╨╗╤М╨╖╤Г ╨▓╨░╤И╨╡╨╣ ╨║╨╛╨╝╨┐╨░╨╜╨╕╨╕)

╨Ъ╨░╨║ ╤А╨░╨▒╨╛╤В╨░╤О╤В ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╨╡ ╤Б╤Б╤Л╨╗╨║╨╕?

╨Ъ╨╛╨│╨┤╨░ ╨║╨╛╨╝╨┐╨░╨╜╨╕╤П ╤Б╨╛╨╖╨┤╨░╨╡╤В ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╤Г╤О ╨┐╤А╨╛╨│╤А╨░╨╝╨╝╤Г, ╨╛╨╜╨░ ╨┐╤А╨╕╨│╨╗╨░╤И╨░╨╡╤В ╨┐╨░╤А╤В╨╜╨╡╤А╨╛╨▓, ╨║╨╛╤В╨╛╤А╤Л╨╡ ╨╝╨╛╨│╤Г╤В ╨▒╤Л╤В╤М ╨╕╨╖╨┤╨░╤В╨╡╨╗╤П╨╝╨╕ ╨╕╨╗╨╕ ╨▓╨╗╨╕╤П╤В╨╡╨╗╤М╨╜╤Л╨╝╨╕ ╨╗╨╕╤Ж╨░╨╝╨╕, ╨┐╤А╨╕╤Б╨╛╨╡╨┤╨╕╨╜╨╕╤В╤М╤Б╤П ╨║ ╨╜╨╡╨╣. ╨Ч╨░╤В╨╡╨╝ ╨▒╨╕╨╖╨╜╨╡╤Б ╤З╨░╤Б╤В╨╛ ╨┐╤А╨╡╨┤╨╛╤Б╤В╨░╨▓╨╗╤П╨╡╤В ╨┐╨░╤А╤В╨╜╨╡╤А╨░╨╝ ╨║╨╛╨╜╤В╨╡╨╜╤В ╨┤╨╗╤П ╨┐╤А╨╛╨┤╨▓╨╕╨╢╨╡╨╜╨╕╤П ╨╕╤Е ╨┐╤А╨╛╨┤╤Г╨║╤В╨╛╨▓. ╨н╤В╨╛ ╨╝╨╛╨│╤Г╤В ╨▒╤Л╤В╤М ╤А╨╡╨║╨╗╨░╨╝╨╜╤Л╨╡ ╨▒╨░╨╜╨╜╨╡╤А╤Л ╨╕ ╨┐╤А╨╛╨╝╨╛╨║╨╛╨┤╤Л.

╨Ъ╨╡╤А╨░ ╨┤╨╛╨▒╨░╨▓╨╕╨╗, ╤З╤В╨╛ ╤А╨░╨╖╨╜╤Л╨╡ ╤В╨╕╨┐╤Л ╨┐╨░╤А╤В╨╜╨╡╤А╨╛╨▓ ╨╕╤Б╨┐╨╛╨╗╤М╨╖╤Г╤О╤В ╤А╨░╨╖╨╜╤Л╨╡ ╨╝╨╡╤В╨╛╨┤╤Л ╨┐╤А╨╛╨┤╨▓╨╕╨╢╨╡╨╜╨╕╤П ╤Б╨▓╨╛╨╡╨╣ ╨┐╤А╨╛╨┤╤Г╨║╤Ж╨╕╨╕. ╨н╤В╨╛ ╤В╤А╨╕ ╨╛╤Б╨╜╨╛╨▓╨╜╤Л╤Е ╤В╨╕╨┐╨░:

1. ╨Ъ╤Г╨┐╨╛╨╜/╤Б╨┤╨╡╨╗╨║╨░: ╨н╤В╨╕ ╨┐╨░╤А╤В╨╜╨╡╤А╤Л, ╨║╨╛╤В╨╛╤А╤Л╨╡ ╨┐╤А╨╡╨┤╨╗╨░╨│╨░╤О╤В ╤И╨╕╤А╨╛╨║╨╕╨╣ ╤Б╨┐╨╡╨║╤В╤А ╨║╤Г╨┐╨╛╨╜╨╛╨▓, ╨╕╨╝╨╡╤О╤В ╤Б╨╕╨╗╤М╨╜╤Л╨╡ SEO ╨╕╨╗╨╕ ╤Б╨┐╨╕╤Б╨║╨╕ ╨░╨┤╤А╨╡╤Б╨╛╨▓ ╤Н╨╗╨╡╨║╤В╤А╨╛╨╜╨╜╨╛╨╣ ╨┐╨╛╤З╤В╤Л (╨┐╤А╨╕╨╝╨╡╤А: RetailMeNot).
2. ╨Я╤А╨╛╨│╤А╨░╨╝╨╝╤Л ╨╗╨╛╤П╨╗╤М╨╜╨╛╤Б╤В╨╕ ╨║╨╗╨╕╨╡╨╜╤В╨╛╨▓: ╨н╤В╨╕ ╨┐╨░╤А╤В╨╜╨╡╤А╤Л ╨┐╤А╨╡╨┤╨╗╨░╨│╨░╤О╤В ╤Б╨▓╨╛╨╕╨╝ ╨┐╨╛╨╗╤М╨╖╨╛╨▓╨░╤В╨╡╨╗╤П╨╝ ╤Б╤В╨╕╨╝╤Г╨╗ ╨┤╨╗╤П ╨┐╨╛╨║╤Г╨┐╨║╨╕ ╨┐╨╛ ╨╕╤Е ╤Б╤Б╤Л╨╗╨║╨░╨╝, ╨╜╨░╨┐╤А╨╕╨╝╨╡╤А, ╨▒╨╛╨╜╤Г╤Б╨╜╤Л╨╡ ╨▒╨░╨╗╨╗╤Л ╨╕╨╗╨╕ ╨║╤Н╤И╨▒╤Н╨║ (╨┐╤А╨╕╨╝╨╡╤А: Rakuten).
3. ╨Ъ╨╛╨╜╤В╨╡╨╜╤В/╨▒╨╗╨╛╨│╨╡╤А: ╨н╤В╨╕ ╨┐╨░╤А╤В╨╜╨╡╤А╤Л ╤З╨░╤Б╤В╨╛ ╤П╨▓╨╗╤П╤О╤В╤Б╤П ╨╜╨░╨╕╨▒╨╛╨╗╨╡╨╡ ╨╢╨╡╨╗╨░╤В╨╡╨╗╤М╨╜╤Л╨╝╨╕, ╨┐╨╛╤В╨╛╨╝╤Г ╤З╤В╨╛ ╨╛╨╜╨╕ ╤Б╨┐╨╛╤Б╨╛╨▒╤Б╤В╨▓╤Г╤О╤В ╨╛╤В╨║╤А╤Л╤В╨╕╤О ╨╜╨░╨▓╨╡╤А╤Е╤Г ╨▓╨╛╤А╨╛╨╜╨║╨╕ (╨┐╤А╨╕╨╝╨╡╤А: MoneySavingExpert.com).

┬л╨з╨░╤Б╤В╨╛ ╨┐╤А╨╡╨┤╨┐╤А╨╕╤П╤В╨╕╤П ╤А╨░╨▒╨╛╤В╨░╤О╤В ╤Б ╨▓╨╜╨╡╤И╨╜╨╕╨╝ ╨╝╨╡╨╜╨╡╨┤╨╢╨╡╤А╨╛╨╝ ╨┐╤А╨╛╨│╤А╨░╨╝╨╝╤Л (OPM), ╤З╤В╨╛╨▒╤Л ╤Г╨┐╤А╨░╨▓╨╗╤П╤В╤М ╨┐╤А╨╛╨│╤А╨░╨╝╨╝╨╛╨╣ ╨╛╤В ╨╕╤Е ╨╕╨╝╨╡╨╜╨╕┬╗, тАФ ╤Б╨║╨░╨╖╨░╨╗ ╨Ъ╨╡╤А╨░. ┬лOPM ╨╕╨╝╨╡╤О╤В ╨┐╤А╨╛╤З╨╜╤Л╨╡ ╨║╨╛╨╜╤В╨░╨║╤В╤Л ╤Б ╨▓╨╡╨┤╤Г╤Й╨╕╨╝╨╕ ╨░╤Д╤Д╨╕╨╗╨╕╨░╤В╨░╨╝╨╕, ╨░ ╤В╨░╨║╨╢╨╡ ╨╝╨╛╨│╤Г╤В ╨▓╨╡╤Б╤В╨╕ ╨┐╨╡╤А╨╡╨│╨╛╨▓╨╛╤А╤Л ╨╛ ╨▒╨╛╨╗╤М╤И╨╡╨╣ ╨╛╤В╨║╤А╤Л╤В╨╛╤Б╤В╨╕ ╨╕ ╨▒╨╛╨╗╨╡╨╡ ╨╜╨╕╨╖╨║╨╕╤Е ╨║╨╛╨╝╨╕╤Б╤Б╨╕╤П╤Е. ╨Ю╨╜╨╕ ╨╕╤Б╨┐╨╛╨╗╤М╨╖╤Г╤О╤В ╨┐╨╡╤А╨╡╨┤╨╛╨▓╨╛╨╣ ╨╛╨┐╤Л╤В, ╤З╤В╨╛╨▒╤Л ╨┐╤А╨╡╨┤╨╛╤Б╤В╨░╨▓╨╕╤В╤М ╨▓╨░╨╝ ╨╝╨░╨║╤Б╨╕╨╝╨░╨╗╤М╨╜╨╛ ╤Б╨╕╨╗╤М╨╜╤Г╤О ╨┐╤А╨╛╨│╤А╨░╨╝╨╝╤Г┬╗.

╨Ъ╤Г╤А╨╕╨░╨╜╨╛╤Б ╨╛╤В╨╝╨╡╤В╨╕╨╗, ╤З╤В╨╛ ╤З╨╡╤А╨╡╨╖ ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╨╡ ╤Б╨╡╤В╨╕ ╨╝╨░╨╗╤Л╨╡ ╨┐╤А╨╡╨┤╨┐╤А╨╕╤П╤В╨╕╤П ╨╝╨╛╨│╤Г╤В ╤Б╨╛╤В╤А╤Г╨┤╨╜╨╕╤З╨░╤В╤М ╤Б ╨╕╨╖╨┤╨░╤В╨╡╨╗╤П╨╝╨╕, ╨║ ╨║╨╛╤В╨╛╤А╤Л╨╝ ╤Г ╨╜╨╕╤Е, ╨▓╨╛╨╖╨╝╨╛╨╢╨╜╨╛, ╨╜╨╡ ╨▒╤Л╨╗╨╛ ╨┤╨╛╤Б╤В╤Г╨┐╨░. ┬л╨н╤В╨╕ ╨╜╨╛╨▓╤Л╨╡ ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╨╡ ╨╛╤В╨╜╨╛╤И╨╡╨╜╨╕╤П ╨┐╨╛╨╝╨╛╨│╨░╤О╤В ╨╛╤Е╨▓╨░╤В╨╕╤В╤М ╨▒╨╛╨╗╨╡╨╡ ╤И╨╕╤А╨╛╨║╤Г╤О ╨░╤Г╨┤╨╕╤В╨╛╤А╨╕╤О ╨┐╨╛╤В╨╡╨╜╤Ж╨╕╨░╨╗╤М╨╜╤Л╤Е ╨║╨╗╨╕╨╡╨╜╤В╨╛╨▓. ╨Я╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╨╡ ╤Б╤Б╤Л╨╗╨║╨╕ ╨╛╤В╤Б╨╗╨╡╨╢╨╕╨▓╨░╤О╤В ╤Н╤Д╤Д╨╡╨║╤В╨╕╨▓╨╜╨╛╤Б╤В╤М ╨╛╤В╨┤╨╡╨╗╤М╨╜╤Л╤Е ╤Б╤Б╤Л╨╗╨╛╨║ ╨║╨░╨╢╨┤╨╛╨│╨╛ ╨╕╨╖╨┤╨░╤В╨╡╨╗╤П, ╤З╤В╨╛ ╨┤╨░╨╡╤В ╨▒╨╕╨╖╨╜╨╡╤Б╤Г ╨▒╨╛╨╗╨╡╨╡ ╨│╨╗╤Г╨▒╨╛╨║╨╛╨╡ ╤Б╤В╤А╨░╤В╨╡╨│╨╕╤З╨╡╤Б╨║╨╛╨╡ ╨┐╤А╨╡╨┤╤Б╤В╨░╨▓╨╗╨╡╨╜╨╕╨╡ ╨╛╨▒ ╨╕╤Е ╨╛╨▒╤Й╨╡╨╣ ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╛╨╣ ╨┐╤А╨╛╨│╤А╨░╨╝╨╝╨╡ ╨╕ ╨╡╨╡ ╤Г╤Б╨┐╨╡╤Е╨╡┬╗.

╨Ъ╨░╨║╨╛╨╣ ╤В╨╕╨┐ ╨▒╨╕╨╖╨╜╨╡╤Б╨░ ╨┤╨╛╨╗╨╢╨╡╨╜ ╨╕╤Б╨┐╨╛╨╗╤М╨╖╨╛╨▓╨░╤В╤М ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╨╡ ╤Б╤Б╤Л╨╗╨║╨╕?

╨Ъ╨╡╤А╨░ ╤Б╨║╨░╨╖╨░╨╗, ╤З╤В╨╛ ╨▓╤Б╨╡ ╨┐╤А╨╡╨┤╨┐╤А╨╕╤П╤В╨╕╤П ╤Н╨╗╨╡╨║╤В╤А╨╛╨╜╨╜╨╛╨╣ ╨║╨╛╨╝╨╝╨╡╤А╤Ж╨╕╨╕ B2C ╨┤╨╛╨╗╨╢╨╜╤Л ╨╕╤Б╨┐╨╛╨╗╤М╨╖╨╛╨▓╨░╤В╤М ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╨╡ ╤Б╤Б╤Л╨╗╨║╨╕. ╨б╤О╨┤╨░ ╨▓╤Е╨╛╨┤╤П╤В ╨┐╤А╨╡╨┤╨┐╤А╨╕╤П╤В╨╕╤П, ╨║╨╛╤В╨╛╤А╤Л╨╡ ╨┐╤А╨╛╨┤╨░╤О╤В ╨╝╨░╤В╨╡╤А╨╕╨░╨╗╤М╨╜╤Л╨╡ ╤В╨╛╨▓╨░╤А╤Л, ╤Г╤Б╨╗╤Г╨│╨╕ ╨╕╨╗╨╕ ╨┤╨░╨╢╨╡ ╨▓╨╕╤А╤В╤Г╨░╨╗╤М╨╜╤Л╨╡ ╨┐╤А╨╛╨┤╤Г╨║╤В╤Л.

┬л╨С╨╕╨╖╨╜╨╡╤Б ╤В╨░╨║╨╢╨╡ ╨╝╨╛╨╢╨╡╤В ╨╕╤Б╨┐╨╛╨╗╤М╨╖╨╛╨▓╨░╤В╤М ╨░╤Д╤Д╨╕╨╗╨╕╤А╨╛╨▓╨░╨╜╨╜╤Л╤Е ╨╗╨╕╤Ж ╨┤╨╗╤П ╨╛╨┐╨╗╨░╤В╤Л ╤А╨╡╨│╨╕╤Б╤В╤А╨░╤Ж╨╕╨╣ ╨╕╨╗╨╕ ╨┐╨╛╤В╨╡╨╜╤Ж╨╕╨░╨╗╤М╨╜╤Л╤Е ╨║╨╗╨╕╨╡╨╜╤В╨╛╨▓ (╨╜╨░╨┐╤А╨╕╨╝╨╡╤А, ╨║╨╛╨╝╨┐╨░╨╜╨╕╤О ╨┐╨╛ ╨┐╤А╨╛╨╕╨╖╨▓╨╛╨┤╤Б╤В╨▓╤Г ╨╝╨╡╨┤╨╕╤Ж╨╕╨╜╤Б╨║╨╛╨│╨╛ ╨╛╨▒╨╛╤А╤Г╨┤╨╛╨▓╨░╨╜╨╕╤П, ╨║╨╛╤В╨╛╤А╨░╤П ╨╖╨░╤В╨╡╨╝ ╨╖╨▓╨╛╨╜╨╕╤В ╨┐╨╛ ╤В╨╡╨╗╨╡╤Д╨╛╨╜╤Г ╨┤╨╗╤П ╨╖╨░╨▓╨╡╤А╤И╨╡╨╜╨╕╤П ╤Б╨┤╨╡╨╗╨║╨╕)┬╗, тАФ ╨┐╨╛╤Б╨╛╨▓╨╡╤В╨╛╨▓╨░╨╗ ╨Ъ╨╡╤А╨░.

╨Я╤А╨╕╨▓╨╗╨╡╤З╨╡╨╜╨╕╨╡ ╨║╨╗╨╕╨╡╨╜╤В╨╛╨▓ ╤П╨▓╨╗╤П╨╡╤В╤Б╤П ╨║╨╗╤О╤З╨╡╨▓╤Л╨╝ ╤Д╨░╨║╤В╨╛╤А╨╛╨╝ ╤А╨╛╤Б╤В╨░ ╨╝╨░╨╗╨╛╨│╨╛ ╨▒╨╕╨╖╨╜╨╡╤Б╨░. ╨Т╨╛╤В ╤А╤Г╨║╨╛╨▓╨╛╨┤╤Б╤В╨▓╨╛ ╨┐╨╛ ╨┐╤А╨╕╨▓╨╗╨╡╤З╨╡╨╜╨╕╤О ╨┐╨╛╤В╨╡╨╜╤Ж╨╕╨░╨╗╤М╨╜╤Л╤Е ╨║╨╗╨╕╨╡╨╜╤В╨╛╨▓ ╨┤╨╗╤П ╤Г╨╗╤Г╤З╤И╨╡╨╜╨╕╤П ╨▓╨░╤И╨╡╨│╨╛ ╨┐╤А╨╛╤Ж╨╡╤Б╤Б╨░.

╨Ъ╤Г╤А╨╕╨░╨╜╨╛╤Б ╤Б╨║╨░╨╖╨░╨╗, ╤З╤В╨╛ ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╨╣ ╨╝╨░╤А╨║╨╡╤В╨╕╨╜╨│ ╨┤╨╛╨╗╨╢╨╡╨╜ ╨╕╤Б╨┐╨╛╨╗╤М╨╖╨╛╨▓╨░╤В╤М╤Б╤П ╨╗╤О╨▒╤Л╨╝ ╨▒╤А╨╡╨╜╨┤╨╛╨╝ ╨╕╨╗╨╕ ╨╝╨░╨╗╤Л╨╝ ╨▒╨╕╨╖╨╜╨╡╤Б╨╛╨╝, ╨║╨╛╤В╨╛╤А╤Л╨╣ ╨╕╤Й╨╡╤В ╤Б╨┐╨╛╤Б╨╛╨▒ ╨┐╤А╨╕╨▓╨╗╨╡╤З╤М ╨▒╨╛╨╗╤М╤И╨╡ ╤В╤А╨░╤Д╨╕╨║╨░ ╨╜╨░ ╤Б╨▓╨╛╨╣ ╨▒╨╕╨╖╨╜╨╡╤Б-╤Б╨░╨╣╤В ╨╕ ╤Г╨▓╨╡╨╗╨╕╤З╨╕╤В╤М ╨╛╤Е╨▓╨░╤В ╨╕ ╨┐╤А╨╛╨┤╨░╨╢╨╕ ╤Н╨║╨╛╨╜╨╛╨╝╨╕╤З╨╡╤Б╨║╨╕ ╤Н╤Д╤Д╨╡╨║╤В╨╕╨▓╨╜╤Л╨╝ ╤Б╨┐╨╛╤Б╨╛╨▒╨╛╨╝.

┬л╨Ю╨╜ ╤В╨░╨║╨╢╨╡ ╨╝╨╛╨╢╨╡╤В ╨╕╤Б╨┐╨╛╨╗╤М╨╖╨╛╨▓╨░╤В╤М╤Б╤П ╨▒╨╗╨╛╨│╨░╨╝╨╕, ╨▓╨╡╨▒-╤Б╨░╨╣╤В╨░╨╝╨╕, ╨╝╨╛╨▒╨╕╨╗╤М╨╜╤Л╨╝╨╕ ╨┐╤А╨╕╨╗╨╛╨╢╨╡╨╜╨╕╤П╨╝╨╕, ╤В╨╛╤А╨│╨╛╨▓╤Л╨╝╨╕ ╨┐╨╗╨░╤В╤Д╨╛╤А╨╝╨░╨╝╨╕ ╨╕ ╨╜╨░╨┤╤Б╤В╤А╨╛╨╣╨║╨░╨╝╨╕ ╨┤╨╗╤П ╨▒╤А╨░╤Г╨╖╨╡╤А╨╛╨▓, ╤Б╤В╤А╨╡╨╝╤П╤Й╨╕╨╝╨╕╤Б╤П ╤Г╨▓╨╡╨╗╨╕╤З╨╕╤В╤М ╨║╨╛╨╗╨╕╤З╨╡╤Б╤В╨▓╨╛ ╨┐╨╛╨║╤Г╨┐╨╛╨║ ╨┐╨╛╤В╤А╨╡╨▒╨╕╤В╨╡╨╗╨╡╨╣ ╨▓ ╨╛╨▒╨╝╨╡╨╜ ╨╜╨░ ╨║╨╛╨╝╨╕╤Б╤Б╨╕╤О┬╗, тАФ ╨┤╨╛╨▒╨░╨▓╨╕╨╗ ╨╛╨╜.

╨Я╤А╨╡╨╕╨╝╤Г╤Й╨╡╤Б╤В╨▓╨░ ╨╕ ╨╜╨╡╨┤╨╛╤Б╤В╨░╤В╨║╨╕ ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╤Е ╤Б╤Б╤Л╨╗╨╛╨║

╨Ы╤О╨▒╨╛╨╡ ╨┐╤А╨╡╨┤╨┐╤А╨╕╤П╤В╨╕╨╡ ╨┐╨╛ ╨┐╤А╨╕╨▓╨╗╨╡╤З╨╡╨╜╨╕╤О ╤В╤А╨░╤Д╨╕╨║╨░ ╨╕ ╨┐╤А╨╛╨┤╨░╨╢ ╨╜╨░ ╨▓╨╡╨▒-╤Б╨░╨╣╤В ╨▓╨░╤И╨╡╨│╨╛ ╨▒╨╕╨╖╨╜╨╡╤Б╨░ ╤В╤А╨╡╨▒╤Г╨╡╤В ╨┐╤А╨╛╨▒ ╨╕ ╨╛╤И╨╕╨▒╨╛╨║. ╨е╨╛╤В╤П ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╨╡ ╤Б╤Б╤Л╨╗╨║╨╕ ╨╝╨╛╨│╤Г╤В ╨┐╨╛╨║╨░╨╖╨░╤В╤М╤Б╤П ╨╗╨╡╨│╨║╨╛╨╣ ╨╖╨░╨┤╨░╤З╨╡╨╣, ╤Б╨╗╨╡╨┤╤Г╨╡╤В ╨┐╨╛╨╝╨╜╨╕╤В╤М ╨╛ ╨╜╨╡╨║╨╛╤В╨╛╤А╤Л╤Е ╤Д╨░╨║╤В╨╛╤А╨░╤Е. ╨Ъ╨╡╤А╨░ ╨╕ ╨Ъ╤Г╤А╨╕╨░╨╜╨╛╤Б ╨╕╨╖╨╗╨╛╨╢╨╕╨╗╨╕ ╨╜╨╡╨║╨╛╤В╨╛╤А╤Л╨╡ ╨┐╤А╨╡╨╕╨╝╤Г╤Й╨╡╤Б╤В╨▓╨░ ╨╕ ╨╜╨╡╨┤╨╛╤Б╤В╨░╤В╨║╨╕ ╨┤╨╗╤П ╨║╨╛╨╝╨┐╨░╨╜╨╕╨╣, ╨╢╨╡╨╗╨░╤О╤Й╨╕╤Е ╤Г╤З╨░╤Б╤В╨▓╨╛╨▓╨░╤В╤М ╨▓ ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╤Е ╨┐╤А╨╛╨│╤А╨░╨╝╨╝╨░╤Е.

╨Я╤А╨╡╨╕╨╝╤Г╤Й╨╡╤Б╤В╨▓╨░

• ╨Т╤Л ╨╝╨╛╨╢╨╡╤В╨╡ ╤Б╤В╨╕╨╝╤Г╨╗╨╕╤А╨╛╨▓╨░╤В╤М ╨┤╨╛╨┐╨╛╨╗╨╜╨╕╤В╨╡╨╗╤М╨╜╤Л╨╡ ╨┐╤А╨╛╨┤╨░╨╢╨╕ ╨▒╨╡╨╖ ╤А╨╕╤Б╨║╨░ ╨╕╨╗╨╕ ╤Б ╨╜╨╕╨╖╨║╨╕╨╝ ╤А╨╕╤Б╨║╨╛╨╝.
• ╨Т╤Л ╨┐╨╛╨╗╤Г╤З╨░╨╡╤В╨╡ ╨▒╨╡╤Б╨┐╨╗╨░╤В╨╜╤Г╤О ╤Н╨║╤Б╨┐╨╛╨╖╨╕╤Ж╨╕╤О ╤З╨╡╤А╨╡╨╖ ╤А╨░╨╖╨╗╨╕╤З╨╜╤Л╨╡ ╤В╨╕╨┐╤Л ╨╕╨╖╨┤╨░╤В╨╡╨╗╨╡╨╣. ╨н╤В╨╛ ╨╛╤Б╨╛╨▒╨╡╨╜╨╜╨╛ ╤Ж╨╡╨╜╨╜╨╛, ╨║╨╛╨│╨┤╨░ ╨▒╨╗╨╛╨│╨╡╤А╤Л ╨╕╨╗╨╕ ╨║╨╛╨╜╤В╨╡╨╜╤В-╤Б╨░╨╣╤В╤Л ╨┐╤А╨╛╨┤╨▓╨╕╨│╨░╤О╤В ╨▓╨░╤И ╨┐╤А╨╛╨┤╤Г╨║╤В.
• ╨Я╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╨╡ ╨┐╤А╨╛╨│╤А╨░╨╝╨╝╤Л ╨╜╨╡ ╤В╨╛╨╗╤М╨║╨╛ ╤Г╨▓╨╡╨╗╨╕╤З╨╕╨▓╨░╤О╤В ╨╛╤Е╨▓╨░╤В ╨║╨╗╨╕╨╡╨╜╤В╨╛╨▓, ╤В╤А╨░╤Д╨╕╨║ ╨╕ ╨┤╨╛╤Е╨╛╨┤, ╨╜╨╛ ╤В╨░╨║╨╢╨╡ ╨┐╨╛╨╝╨╛╨│╨░╤О╤В ╨┐╨╛╨▓╤Л╤Б╨╕╤В╤М ╤Г╨╖╨╜╨░╨▓╨░╨╡╨╝╨╛╤Б╤В╤М ╨▒╤А╨╡╨╜╨┤╨░ ╨╕ ╨╗╨╛╤П╨╗╤М╨╜╨╛╤Б╤В╤М.
• ╨н╤В╨╛ ╤А╨╡╨╜╤В╨░╨▒╨╡╨╗╤М╨╜╤Л╨╣ ╤Б╨┐╨╛╤Б╨╛╨▒ ╨▓╨╡╨┤╨╡╨╜╨╕╤П ╨▒╨╕╨╖╨╜╨╡╤Б╨░, ╨┐╨╛╤Б╨║╨╛╨╗╤М╨║╤Г ╨╛╨╜ ╨┐╤А╨╡╨┤╨╗╨░╨│╨░╨╡╤В ╨╛╨┐╨╗╨░╤В╤Г ╨╖╨░ ╨┐╤А╨╛╨╕╨╖╨▓╨╛╨┤╨╕╤В╨╡╨╗╤М╨╜╨╛╤Б╤В╤М.

╨Э╨╡╨┤╨╛╤Б╤В╨░╤В╨║╨╕

• ╨Т╨░╨╝ ╨╜╤Г╨╢╨╜╨╛ ╤А╨░╨╖╤А╨░╨▒╨╛╤В╨░╤В╤М ╨║╨░╨║╤Г╤О-╤В╨╛ ╨╝╨╛╨┤╨╡╨╗╤М, ╤З╤В╨╛╨▒╤Л ╨│╨░╤А╨░╨╜╤В╨╕╤А╨╛╨▓╨░╤В╤М, ╤З╤В╨╛ ╨▓╤Л ╨╜╨╡ ╨┐╨╡╤А╨╡╨┐╨╗╨░╤З╨╕╨▓╨░╨╡╤В╨╡ ╨╖╨░ ╨╛╨┐╤А╨╡╨┤╨╡╨╗╨╡╨╜╨╜╤Л╨╡ ╨▓╨╕╨┤╤Л ╨┐╤А╨╛╨┤╨░╨╢. ╨Я╨░╤А╤В╨╜╨╡╤А╤Л ╨┤╨╛╨╗╨╢╨╜╤Л ╨┐╨╛╨╗╤Г╤З╨░╤В╤М ╨║╨╛╨╝╨┐╨╡╨╜╤Б╨░╤Ж╨╕╤О ╨┐╨╛-╤А╨░╨╖╨╜╨╛╨╝╤Г ╨▓ ╨╖╨░╨▓╨╕╤Б╨╕╨╝╨╛╤Б╤В╨╕ ╨╛╤В ╤В╨╕╨┐╨░ ╨┐╨╛╨╗╤М╨╖╨╛╨▓╨░╤В╨╡╨╗╤П, ╨║╨╛╤В╨╛╤А╨╛╨│╨╛ ╨╛╨╜╨╕ ╨┐╤А╨╕╨▓╨╛╨┤╤П╤В ╨╜╨░ ╨▓╨░╤И ╤Б╨░╨╣╤В.
• ╨н╤В╨╕ ╨┐╤А╨╛╨│╤А╨░╨╝╨╝╤Л ╤В╤А╨╡╨▒╤Г╤О╤В ╤Б╨╕╨╗╤М╨╜╨╛╨│╨╛ ╤Г╨┐╤А╨░╨▓╨╗╨╡╨╜╨╕╤П ╨╕ ╨║╨╛╨╜╤В╤А╨╛╨╗╤П, ╤З╤В╨╛╨▒╤Л ╨▒╤Л╤В╤М ╤Г╤Б╨┐╨╡╤И╨╜╤Л╨╝╨╕ ╨╕ ╨┐╤А╨╛╨┤╨▓╨╕╨│╨░╤В╤М ╨▒╤А╨╡╨╜╨┤.
• ╨Я╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╨╡ ╤Б╤Б╤Л╨╗╨║╨╕ ╨╝╨╛╨│╤Г╤В ╨▓ ╨║╨╛╨╜╨╡╤З╨╜╨╛╨╝ ╨╕╤В╨╛╨│╨╡ ╨║╨╛╨╜╨║╤Г╤А╨╕╤А╨╛╨▓╨░╤В╤М ╤Б ╨┤╤А╤Г╨│╨╕╨╝╨╕ ╨╛╨▒╤К╤П╨▓╨╗╨╡╨╜╨╕╤П╨╝╨╕, ╨┐╤А╨╕╨╜╨░╨┤╨╗╨╡╨╢╨░╤Й╨╕╨╝╨╕ ╨▒╨╕╨╖╨╜╨╡╤Б╤Г, ╨╕╨╖ ╨┤╤А╤Г╨│╨╕╤Е ╨║╨░╨╜╨░╨╗╨╛╨▓.
• ╨Т╨╛╨╖╨╝╨╛╨╢╨╜╨╛, ╨▓╤Л ╨╜╨╡ ╤Б╨╝╨╛╨╢╨╡╤В╨╡ ╨┐╨╛╨╗╨╜╨╛╤Б╤В╤М╤О ╨║╨╛╨╜╤В╤А╨╛╨╗╨╕╤А╨╛╨▓╨░╤В╤М ╤Б╨▓╨╛╨╡ ╨▓╨╛╨╖╨┤╨╡╨╣╤Б╤В╨▓╨╕╨╡.

┬л(╨Т╨░╤И╨╕) ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╨╡ ╤Б╤Б╤Л╨╗╨║╨╕ ╨╝╨╛╨│╤Г╤В ╨▒╤Л╤В╤М ╨┐╤А╨╡╨┤╤Б╤В╨░╨▓╨╗╨╡╨╜╤Л ╨▓╨╝╨╡╤Б╤В╨╡ ╤Б ╤Б╨╛╨╝╨╜╨╕╤В╨╡╨╗╤М╨╜╤Л╨╝ ╨║╨╛╨╜╤В╨╡╨╜╤В╨╛╨╝ ╨╕╨╗╨╕ ╨╜╨╡╨┤╨╛╤Б╤В╨╛╨╣╨╜╨╛╨╣ ╤В╨░╨║╤В╨╕╨║╨╛╨╣┬╗, тАФ ╨╖╨░╤П╨▓╨╕╨╗ ╨Ъ╤Г╤А╨╕╨░╨╜╨╛╤Б. ┬л╨Ю╤Б╨╛╨▒╨╡╨╜╨╜╨╛ ╨┤╨╗╤П ╨╝╨░╨╗╨╛╨│╨╛ ╨▒╨╕╨╖╨╜╨╡╤Б╨░, ╤Г ╨║╨╛╤В╨╛╤А╨╛╨│╨╛ ╨╝╨╛╨╢╨╡╤В ╨╜╨╡ ╨▒╤Л╤В╤М ╨┐╤А╨╛╨┐╤Г╤Б╨║╨╜╨╛╨╣ ╤Б╨┐╨╛╤Б╨╛╨▒╨╜╨╛╤Б╤В╨╕ ╨┤╨╗╤П ╨╝╨╛╨╜╨╕╤В╨╛╤А╨╕╨╜╨│╨░ ╨║╨░╨╢╨┤╨╛╨│╨╛ ╨░╤Д╤Д╨╕╨╗╨╕╤А╨╛╨▓╨░╨╜╨╜╨╛╨│╨╛ ╨╕╨╖╨┤╨░╤В╨╡╨╗╤П, ╨▓╨░╨╢╨╜╨╛ ╨╛╨┐╨╕╤А╨░╤В╤М╤Б╤П ╨╜╨░ ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╤Г╤О ╤Б╨╡╤В╤М, ╨║╨╛╤В╨╛╤А╨░╤П ╨┐╨╛╨╝╨╛╨│╨░╨╡╤В ╨┐╤А╨╛╨▓╨╡╤А╤П╤В╤М ╨║╨░╨╢╨┤╨╛╨│╨╛ ╨┐╨░╤А╤В╨╜╨╡╤А╨░-╨╕╨╖╨┤╨░╤В╨╡╨╗╤П, ╤З╤В╨╛╨▒╤Л ╨╛╨▒╨╡╤Б╨┐╨╡╤З╨╕╤В╤М ╨╖╨░╤Й╨╕╤В╤Г ╨▒╤А╨╡╨╜╨┤╨░┬╗.

╨Ъ╤А╨╛╨╝╨╡ ╤В╨╛╨│╨╛, ┬л╨┤╨╗╤П ╤А╨╡╨║╨╗╨░╨╝╨╛╨┤╨░╤В╨╡╨╗╨╡╨╣ ╨╛╤Б╨╜╨╛╨▓╨╜╨╛╨╣ ╤Ж╨╡╨╗╤М╤О ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╛╨╣ ╤Б╤Б╤Л╨╗╨║╨╕ ╤П╨▓╨╗╤П╨╡╤В╤Б╤П ╤Г╨▓╨╡╨╗╨╕╤З╨╡╨╜╨╕╨╡ ╨┐╨╛╤Б╨╡╤Й╨░╨╡╨╝╨╛╤Б╤В╨╕ ╤Б╨░╨╣╤В╨░ ╨╕ ╨┐╨╛╤В╤А╨╡╨▒╨╕╤В╨╡╨╗╤М╤Б╨║╨╕╤Е ╨┐╤А╨╛╨┤╨░╨╢┬╗, тАФ ╤Б╨║╨░╨╖╨░╨╗ ╨╛╨╜. ┬л╨г╤Б╨┐╨╡╤Е ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╛╨╣ ╨┐╤А╨╛╨│╤А╨░╨╝╨╝╤Л ╨╖╨░╨▓╨╕╤Б╨╕╤В ╨╛╤В ╤Г╤Б╨┐╨╡╤Е╨░ ╨╕ ╨║╨╛╨╜╨▓╨╡╤А╤Б╨╕╨╕ ╨╕╤Е ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╤Е ╤Б╤Б╤Л╨╗╨╛╨║ ╨╕ ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╤Е ╨╛╤В╨╜╨╛╤И╨╡╨╜╨╕╨╣. ╨Т ╨║╨╛╨╜╨╡╤З╨╜╨╛╨╝ ╤Б╤З╨╡╤В╨╡, ╤Н╤В╨╛ ╨╛╤В╨╗╨╕╤З╨╜╨░╤П ╤Б╤В╤А╨░╤В╨╡╨│╨╕╤П, ╨║╨╛╤В╨╛╤А╨░╤П ╨┐╨╛╨╖╨▓╨╛╨╗╤П╨╡╤В ╨║╨╛╨╝╨┐╨░╨╜╨╕╤П╨╝ ╨┐╨╛╨▓╤Л╤Б╨╕╤В╤М ╤Г╨╖╨╜╨░╨▓╨░╨╡╨╝╨╛╤Б╤В╤М ╨▒╤А╨╡╨╜╨┤╨░ ╨╕ ╤Г╨▓╨╡╨╗╨╕╤З╨╕╤В╤М ╨┐╤А╨╛╨┤╨░╨╢╨╕┬╗.

╨Я╨╛╨╖╨╕╤В╨╕╨▓╨╜╨╛╨╡ ╤Б╨░╤А╨░╤Д╨░╨╜╨╜╨╛╨╡ ╤А╨░╨┤╨╕╨╛ ╨┤╨╗╤П ╨▓╨░╤И╨╡╨│╨╛ ╨▒╨╕╨╖╨╜╨╡╤Б╨░ ╨╝╨╛╨╢╨╡╤В ╨▒╤Л╤В╤М ╨▒╨╛╨╗╨╡╨╡ ╤Н╤Д╤Д╨╡╨║╤В╨╕╨▓╨╜╤Л╨╝, ╤З╨╡╨╝ ╤А╨╡╨║╨╗╨░╨╝╨░. ╨Я╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╨╡ ╨┐╤А╨╛╨│╤А╨░╨╝╨╝╤Л ╤Б ╨┤╨╛╨▓╨╡╤А╨╡╨╜╨╜╤Л╨╝ ╨╕╨╖╨┤╨░╤В╨╡╨╗╨╡╨╝ ╨╝╨╛╨│╤Г╤В ╨╕╤Б╨┐╨╛╨╗╤М╨╖╨╛╨▓╨░╤В╤М ╨╛╨▒╨░ ╨┐╨╛╨┤╤Е╨╛╨┤╨░.

╨Я╨╛╨╝╨╛╨│╨░╤П ╨║╨╛╨╝╨┐╨░╨╜╨╕╤П╨╝ ╨╛╤Е╨▓╨░╤В╨╕╤В╤М ╨▒╨╛╨╗╨╡╨╡ ╤И╨╕╤А╨╛╨║╨╕╨╣ ╨║╤А╤Г╨│ ╨║╨╗╨╕╨╡╨╜╤В╨╛╨▓ ╨╕ ╤Б╤В╨╕╨╝╤Г╨╗╨╕╤А╤Г╤П ╨▓╨╗╨╕╤П╤В╨╡╨╗╤М╨╜╤Л╨╡ ╨│╨╛╨╗╨╛╤Б╨░ ╨┤╨╗╤П ╨╕╤Е ╨┐╤А╨╛╨┤╨▓╨╕╨╢╨╡╨╜╨╕╤П, ╨┐╨░╤А╤В╨╜╨╡╤А╤Б╨║╨╕╨╡ ╤Б╤Б╤Л╨╗╨║╨╕ ╨╝╨╛╨│╤Г╤В ╤Б╤В╨░╤В╤М ╨╝╨╛╤Й╨╜╤Л╨╝ ╨╕╨╜╤Б╤В╤А╤Г╨╝╨╡╨╜╤В╨╛╨╝ ╨┤╨╗╤П ╨▒╨╕╨╖╨╜╨╡╤Б╨░. ╨Ю╨┤╨╜╨░╨║╨╛, ╨║╨░╨║ ╨╕ ╨╗╤О╨▒╨░╤П ╤Б╤В╤А╨░╤В╨╡╨│╨╕╤П, ╨╛╨╜╨╕ ╨╜╨╡ ╤П╨▓╨╗╤П╤О╤В╤Б╤П ╨│╨░╤А╨░╨╜╤В╨╕╤А╨╛╨▓╨░╨╜╨╜╤Л╨╝ ╤Б╨╗╤Н╨╝-╨┤╨░╨╜╨║╨╛╨╝. ╨б╨║╨╛╤А╨╡╨╡ ╨▓╤Б╨╡╨│╨╛, ╨┐╨╛╤В╤А╨╡╨▒╤Г╨╡╤В╤Б╤П ╨╜╨╡╨║╨╛╤В╨╛╤А╨╛╨╡ ╨║╨╛╨╗╨╕╤З╨╡╤Б╤В╨▓╨╛ ╨┐╤А╨╛╨▒ ╨╕ ╨╛╤И╨╕╨▒╨╛╨║, ╤З╤В╨╛╨▒╤Л ╤А╨░╨╖╤А╨░╨▒╨╛╤В╨░╤В╤М ╨┐╤А╨╛╨│╤А╨░╨╝╨╝╤Г, ╨║╨╛╤В╨╛╤А╨░╤П ╤А╨░╨▒╨╛╤В╨░╨╡╤В ╨┤╨╗╤П ╨▓╨░╤Б.

╨Ф╨╛╨┐╨╛╨╗╨╜╨╕╤В╨╡╨╗╤М╨╜╤Л╨╣ ╨╛╤В╤З╨╡╤В ╨Р╨╗╨╡╨║╤Б╨░ ╨У╨░╨╗╤М╨┐╨╡╤А╨╕╨╜╨░.